AI Insights · Timothy · March 2022
Top 5 Interactive Story Games in the UK: Q1 2022 Performance
Explore the performance trends of top interactive story games in the UK during Q1 2022, including downloads, revenue, and active users.
In the first quarter of 2022, the interactive story games category in the United Kingdom saw varied performance metrics across the top 5 apps on a unified platform. Here's a breakdown of how each app performed in terms of weekly downloads, revenue, and active users.
Chat Master! from SUPERSONIC STUDIOS LTD experienced fluctuating downloads, starting from approximately 29.8K in late December and tapering off to around 18.3K by the end of March. Weekly revenue was minimal with occasional peaks, such as reaching $5 in mid-January and mid-March. Active users showed a slight decline from 79.9K to around 60.3K over the quarter.
Episode - Choose Your Story by Episode Interactive saw a significant decrease in weekly downloads from 50K at the end of December to around 13.7K by March end. Revenue also trended downwards, starting from $187.2K in late December and ending at about $85.1K in late March. Active users similarly decreased from 66.8K to roughly 39.5K.
My Fantasy: Choose Your Story from TP Kiki LLC displayed a steady decline in downloads from 23.5K in late December to 5K by the end of March. Revenue followed a similar trend, starting at $53.4K and decreasing to $14.9K. Active users dropped from 29.2K to approximately 17.5K over the same period.
Popular Girls by Coda Platform Limited had fluctuating downloads, starting at around 10.2K in late December, peaking at 21.7K in mid-February, and then declining to about 6.3K by the end of March. Active users increased from 11.1K to a peak of 25K in mid-February before dropping to 9.1K by the end of March.
MeChat - Interactive Stories from PlayMe Studio saw an initial increase in downloads from 14.6K in late December to 21.1K by mid-January, followed by a gradual decline to around 5.9K by the end of March. Revenue started at $25.1K and saw minor fluctuations, ending at $17K. Active users peaked at 41.6K in mid-January and declined to around 20.6K by the end of March.
These performance insights are sourced from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower’s platform.
